Burberry launches Burberry Brit for Men

It flies the flag for British style, so it is fitting that Burberry’s new line for men has been patriotically named “Burberry Brit”.

The collection solves the conundrum of stylish down-time dressing. Fail-safe, easy-to-wear pieces - chinos, leather jackets, cotton tees – in a muted palette of grey, navy and white are at its core, and the classic trench coat also makes an appearance, reworked in a shorter length.

More fashion-forward gents should head for the parka in bright cobalt, or the jumper in plum, raspberry and crimson, which riffs on the house’s signature check.

Burberry Brit is in stores now, burberry.com

(Daily Telegraph U.K.)